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How powerful is video marketing?

Affordable Video Marketing for Business
People are definitely attracted more to something that is visual. Take e-mail marketing for example. Studies have shown that sending out a marketing e-mail that is just plain text will have some success in achieving some people to click on a link or to subscribe to an offer or to make a purchase. With a different test sample, the same text, this time accompanied with an image, achieves a greater response, and further still, if a video is added, then the rate of response increases again.

Beware of the Twitter Trap

How to stay out of the Twitter Trap

I once described having a fabulous website but no marketing or SEO as being like building a luxury shop in the middle of a field where no one knows where it is. With no roads leading to it, or signposts,…