Category Social Media

Beware of the Twitter Trap

How to stay out of the Twitter Trap

I once described having a fabulous website but no marketing or SEO as being like building a luxury shop in the middle of a field where no one knows where it is. With no roads leading to it, or signposts,…

Using LinkedIn for Businesses

Despite being a very popular social media platform amongst professionals, there is a chance that you haven’t used LinkedIn for your business yet. If you’re looking to provide products or services to businesses, sometimes known as business to business sales or…

Who should you follow on twitter?

If you're using twitter for business then here's a handy guide to following. •Follow your customers/clients. They'll more than likely follow back. •Follow your competition's followers, but don't follow too many at a time or you'll end up in twitter jail (account suspension). Why is this a good idea? Each person you follow will receive a notification after which they'll most likely read your profile, alerting them to your business providing the same product or service as your competitor. Make sense? Why do you think McDonalds often build next door to Burger King and vice versa.

Which twitter management tool is best?

If you're using twitter as part of your business and you've been running it 100% manually you'll know that it can be very time consuming and any time spent not doing your core business activity is, to a certain extent, time wasted. You can be more efficient with your time if you use the following strategy: •Be disciplined with your time, especially the time you spend on twitter •DO interact but check your new followers, mentions and replies etc once or twice a day only •Use a twitter management tool to save you time